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Welcome to the Etihad Airways Sponsorship Request Site

Etihad Airways is the National Airline of the United Arab Emirates and seeks to reflect the best of Arabian hospitality as well as enhance the prestige of Abu Dhabi as a centre of hospitality between East and West. Our goal is to be a truly 21st century, global airline, challenging and changing the established conventions of airline hospitality.

Role of sponsorships at Etihad Airways

Sponsorship has played a crucial role in the growth of Etihad Airways since its formation in 2004. We have carefully selected partnerships which have helped to build our brand and drive business growth both locally and internationally.

We are proud to support a vast range of properties locally across sports, arts and culture. This includes well known sporting events like the Formula 1 Etihad Airways Abu Dhabi Grand Prix and the Abu Dhabi HSBC Golf Championship along with important culture events like the Sheikh Zayed Heritage Festival. Internationally, we are proud to partner with world class properties including Manchester City Football Club, England Cricket and Sydney Opera House.

What is Etihad Airways looking for in sponsorships?

Can you offer us a platform which:

  • Is situated in a market where we currently operate services
  • Delivers a strong media return
  • Provides properties or events which reflect our brand values and positioning
  • Connects people with shared experiences around their share interest/passion point
  • Offers brand differentiation from other airlines
  • Offers revenue/business opportunities

If your proposal entails charity, disaster relief, community support or environmental initiatives, visit www.etihad.com/csr to review requirements and submit a request for support.

Restrictions and limitations in sponsorship support

As a matter of group policy, Etihad Airways is not willing to associate with the following partnership types;

  • Events which shall take place in under 3 month's time from submission
  • Certain Sports
    • Hunting, Shooting, Violent, Gaming, Extreme 
  • Conferences & Events
  • Non aviation or non-travel events
  • Sponsorship industry conferences/events
  • We do not support individuals/ambassadors
  • Political or religious associations
  • Multi-sponsor properties with other aviation companies involved
  • Properties which contradict our ethical and environmental policies

Next Steps

If, based on the above information, you feel that your sponsorship proposal will be of interest to us, we ask you to complete our online sponsorship form providing all necessary details pertaining to your project.

Please note that this is the ONLY method in which to submit a sponsorship request for our review.

The process should take no more than 20 minutes to complete and you are permitted to upload any reports and attachments required for our evaluation.

Click the next button to start the process.

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